Competition Narrative Shorts
Red© (The Slide Series)
DIRECTED BY JARL OLSEN
USA, 2011, 2 MIN
Filmmaker and advertising creative Jarl Olsen recounts the tale of the Very Big Client who launched a multimillion-dollar campaign to “own” the color red.
Jarl Olsen [“Dashboard Animals (The Slide Series)” and “Red© (The Slide Series)”] works as a freelance advertising copywriter now but was also a commercial director from 1992-2001, when he made 14 shorts. He is nearing completion on two books, Lost Midway and Chucklefest. He has completed Pink Plastic, a storyboarded feature film masquerading as a graphic novel, and hopes to make it into a movie and app.